White-Labeling without a Trademark

The answer is, you shouldn’t. The entire premise of “white-labeling,” also called, “private-labeling,” is getting the ability to establish and grow your own brand without the burdensome process of creating and manufacturing a product, or coding and developing a software. If you decided to go this route, you do not have exclusive ownership of your business’ intellectual…

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Trademark Protection for Amazon Sellers

More and more business owners and entrepreneurs are finding success through selling products on Amazon. Conversely, more and more copycats and infringers are making money off of others’ success on Amazon. This is one of the reasons why Amazon has incentivized its sellers to acquire Federal Trademark Registration of their brands, in connection with the…

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